大老板看好这样的创业者 (Big Boss Thinks Highly of Such Entrepreneurs)

《大老板看好这样的创业者》将理论与实践相结合，结合马云、马化腾、李彦宏、陈天桥等"创业教父"的经典案例，针对创业中的关键问题，如创业精神、创业准备、项目选择、成长战略、营销方式、资金运作等等，给创业者上了关于创业的方方面面的课程同时，《大老板看好这样的创业者》还针对不同人群，根据其资金多寡，提纲了众多可行的创业项目，以供创业者根据自身条件进行科学选择。Big Boss Thinks Highly of Such Entrepreneurs, by combining theory and practice and telling a lot of classic cases of such "godfathers of entrepreneurship" as Ma Yun (Jack Ma), Ma Huateng (Pony), Li Yanhong (Robin Lee) and Chen Tianqiao, teaches the entrepreneurs with a lesson covering various aspects of starting a business mainly including such key problems existing in the process as entrepreneurship, preparation work, project selection, growth strategy, marketing mode and capital operation Meanwhile, Big Boss Thinks Highly of Such Entrepreneurs also offers many practicable entrepreneurship projects targeting at different groups of people and the status of their capital for the entrepreneurs to select based on their own conditions in a scientific way.